Plusieurs indicateurs semblent montrer l'influence du confinement sur l'utilisation des plateformes Twitch et Tiktok, toutes deux considérés comme les réseaux sociaux les plus engageants de cette année 2020. Dans une période où plusieurs initiatives Musique s'opèrent sur ces deux plateformes, doit on en déduire une nécessité pour les artistes musicaux de commencer à les considérer pour promouvoir leur musique et leur image ? Pour aborder ce sujet passionnant, j'ai pu être accompagné de Thomas Van't wout, co fondateur de l'agence Bolt Influence, agence de Marketing d'influence spécialisée dans les réseaux émergents.
Emissions
- Le Son Dopamine
- Les artistes musicaux doivent-ils s'essayer à Twitch et TikTok pendant le confinement ?
Publié le par ledeuf
ledeuf
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