Kate and Kim’s Wild Idea: To create an athletic company to empower women to cultivate their grit to find their grace. To make women feel good and safe while working out. And to create athletic clothes are are fashionable and effective.

Kimberly Caccavo and Kate Nowlan are the founders of activewear brand GracedByGrit. They started this business from scratch, and it has now become a successful company with a team of rocking women at the helm. They believe in a business with a mission, and are passionate about teaming up with causes they care about to raise both funds and awareness. It’s an inspiring conversation about starting a company, building an awesome team, and creating an exciting culture.

Listen to this episode if:

  • You’ve ever thought about starting your own company
  • You’re passionate about women led businesses
  • You are an active, athletic, fashionable woman
  • Giving back is important to you

For full show notes, including guest links and books mentioned during the episode, visit: http://wildideasworthliving.com/12