Kali Rogers is the founder of Blush, a company who provides online life coaching support to young millennial women who are are experiencing stress, anxiety and confusion about their careers, relationships, finances or are going through a quarter life crisis.  

 

During this interview, we dive deep into why she chose to build her counseling practice as an online business, how she avoided the mass amounts of licensure issues that could have come from doing business this way, and why and how she’s structured the pay model as she has (it’s $79/mo for 2 sessions with one of her licensed therapists).  

 

Kali talks about a significant turning point in her business...when she rebranded and how powerfully that process and getting clear about WHO Blush is and WHO it serves and HOW she does it...and the three actions she took from this moment that have resulted in stratospheric growth for her business!

 

Lastly, Kali shares her biggest lesson she’s learned thus far...to avoid COMPETITION!  To stay in her own lane and to give herself boundaries so she can make Blush into the best version of itself!

 

You can find out more about Kali and Blush here → https://joinblush.com/

 

Also, you can find out more about the amazing Brittney Lynn (whose brilliance we talk about a few times!) and the PR services she provides for entrepreneurs here → https://brittneyllynn.com/

***

 

You may have noticed that so many of the women I’ve been bringing onto the show lately are talking about their challenges, changing seasons, transitions or self-doubts.  And really identifying how they got - and continue to get - through it all.  

 

Meditation continues to be a tool that so many of them identify as one of the foundational ways they stay tuned into who they are, what’s important to them and how to continue doing the best right thing for them.  

 

Whether you’ve been meditating for years or are a relative newbie, check out the guided meditations on the Meditation for Women podcast.  These are meditations I’ve created just...for...you!

 

I would love for you to take a listen and use it as your own personal library of guided meditations for the exact message you need to hear during all your seasons and transitions and moments of life!

 

Click HERE to check out Meditation for Women → https://goo.gl/m5YsKx

 

***

 

Today’s show is brought to you by Active Campaign, the only email marketing system you’ll ever need.  After 9 years with the same email marketing provider, I was desperately searching for one that was simple, easy to manage and affordable.  Active Campaign easily stood out above the rest and I’ve been ridiculously happy with them ever since I made the switch! Emailing my community and creating automation series for special resources has never been so simple!  

 

Whether you’re ready to start your first email marketing set up or you’re searching for a new provider, I highly recommend Active Campaign!  Go check them out at http://BizWomenRock.com/ac