Whether you know it or not, we all have a "personal brand". It's the summary of the part of yourself that you present to the public. And while there are negative connotations to the term, it doesn't have to be that way.

Building a personal brand for yourself is a very useful tool for cultivating a community of like-minded people. But it's not a quick process, and it's not something that you can hack if you want the real thing. In this episode, Josh Comeau chats about how he grew a community and reputation around CSS, and how the lessons he learned can apply to you.


  • Take an hour to draft a blog post in markdown without worrying about how you are going to build your website.


Guest: Josh Comeau

Host: Kent C. Dodds