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➜  TheBoldWay Newsletter : https://www.theboldway.fr/newsletter

"Apartamento" is undoubtedly my favorite magazine. Meeting and interviewing Omar Sosa Bartolome, one of the three founders, was truly a dream. Here I am, in the heart of Barcelona, his hometown, in his studio apartment where, for nearly 2 hours, I take you inside Omar's mind. We delve into his journey, the creation of "Apartamento" with Nacho and Marco at just 25 years old, and dissect his myriad projects. I won't say more. ÂĄBuena escucha! 


Key Learnings of the episode : 

  • Who is Omar Sosa Bartolome, his journey
  • His motto: Creating beautiful and meaningful things
  • The creation of Apartamento Magazine and its creative process for the magazine
  • The content of Apartamento
  • The success of the magazine
  • Omar Sosa's ambitions
  • Key steps and strengths of the magazine
  • The process for creating exceptional content
  • The establishment of Apartamento Studios in 2016
  • The Apartamento Studio method
  • The right brand strategy for Omar
  • How he stays grounded
  • Organizing his schedule
  • The 'Omar Sosa touch'
  • If he had to start over
  • His specific tips
  • Who he would like to hear in this podcast

➜ Find all the references and photos taken during the recording on www.theboldway.fr

References 

Personalities

Marco Velardi: Creative Director and co-founder of Apartamento Magazine and Apartamento Studios.

Rolf Fehlbaum: CEO of Vitra

Cornel Windlin : Graphic designer and type designer from Switzerland. He is currently the creative director at Vitra.

Marianna Rothen: Canadian photographer

Salvador Dali: Spanish painter, sculptor, engraver, screenwriter, and writer.

Coco CapitĂĄn: Plastic artist and photographer

Nacho Alegre: Photographer and creative director, co-founder of Apartamento Magazine and Apartamento Studios.

Pablo Bofill: Executive of a French architecture company

Ricardo Bofill: Spanish architect from Barcelona

Luna Paiva: Internationally renowned Argentine visual artist

Brands

BD Barcelona Design: Spanish furniture, object, and design accessories editor founded in 1972.

The Natural wine company: Spanish natural wine company co-founded by Omar Sosa.

Magazines

Apartamento: Interior magazine founded in 2008

AD España: Architectural Digest is a monthly magazine.

The plant: Emerging Spanish magazine in current independent press.

Fantastic Man: American pocket-sized fantasy and science fiction magazine.

National Geographics: Specialized television channel mainly broadcasting documentaries on nature and science, but also on culture and history.

Studios

Apartamento Studios: Creative consulting firm founded by Nacho Alegre, Omar Sosa, and Marco Velardi.

Bookstores

OFR: Independent bookstore specializing in design, art, and photography.

Yvon Lambert: Art bookstore, publisher, and gallery established in Paris since 1967.


Nb: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et rĂ©alisĂ© par Adrien Garcia.      

Nb: TheBoldWay ou The Bold Way, anciennement connu sous le nom de Entreprendre dans la mode ou EDLM , est un podcast produit et rĂ©alisĂ© par Adrien Garcia.