Education
Welcome to Episode 1801 Stevie Kim moderates Clubhouse’s Ambassadors’ Corner – In this episode, Alice Wong interviews Miriam Masciarelli. These sessions are recorded from Clubhouse and replayed here on the Italian Wine Podcast!
Listen in on this series as Italian Wine Ambassadors all over the world chat with Stevie and their chosen wine producer. Which producer would you interview if you had your pick?
Co-Moderator - Alice Wong
Alice is a Physical Therapist by day, and a wine educator by night. Her love for Italian wine started in the early 2000s when she lived in New York. That passion continued to grow when she relocated to Hong Kong, and she was proud to be one of the first batch of graduates from the enhanced edition of the Vinitaly Italian Wine Ambassador Program in 2018. Ever since then, Alice has been working closely with the Italian Consulate and also the Italian Trade Agency in Hong Kong to promote Italian wines. She has also represented several wine consortia in Italy, such as the Alto Adige Wine Consortium and the Consortium For the Protection of Abruzzo Wines, on professional training and consumer education. To honor her contribution in promoting Italian wines, Alice was the winner of the 2020 “Hong Kong Living Influencer” Award.
Connect
Instagram: bebefatpt
LinkedIn: linkedin.com/in/alice-wong-2254672
Website: www.vinetudeasia.com
Guest Bio -Miriam Lee Masciarelli
Brand Manager of Masciarelli Tenute Agricole, was born in Ortona, Chieti (Italy) in 1989. Daughter of Gianni Masciarelli and Marina Cvetic, Miriam Lee reveals a markedly lively and curious personality, travelling frequently as a child to follow his father and grandfather in all the business activities from logistics to production, cultivation and processing, thus gaining excellent winemaking skills and getting passionate especially about the development of the vineyards.
Following the sudden passing of Gianni Masciarelli, 18-year-old Miriam Lee replaced her father as the winery administrator and, while studying in Rome, started working as a junior brand manager. After graduating in Economics and Management at Luiss University of Rome, Miriam first worked in New York for a wine importer company and, then, for a PR and communication agency specialized in wine & beverage: these experiences added to those Miriam had gained on the field, working in a few restaurants during her high school years.
Recently, she has made a significant contribution in defining the style of Montepulciano d'Abruzzo DOC Riserva Villa Gemma since vintage 2012. Nowadays, Miriam Lee works full time in the family business as the Brand Manager, specifically focusing on promotions, sponsorships and special events worldwide.
Connect
Linkedin: Miriam Lee Masciarelli
Website: www.masciarelli.it/
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Until next time, Cin Cin!
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