Welcome to Episode 2205 of On The Road Edition with Stevie Kim. Today Stevie is in conversation with Marco Alberti, Ambassador of Italy to Kazakhstan.

More about today’s show: 

Kazakhstan is an important emerging market with growing demand for premium products such as Italian wine.

The Vinitaly Kazakhstan Roadshow, held at the exclusive Rixos Almaty Hotel on 18 November 2024, was Vinitaly's first international project in Central Asia. The program included walk-around tastings, in-depth masterclasses and informal networking opportunities, with a full range of Made in Italy products on offer.

The event coincided with the Vinitaly International Academy (VIA) Italian Wine Ambassador program. VIA is the Italian wine education gold standard, a study path which aims to train competent and professional figures to promote Italian wine all over the world.

Kazakhstan is the largest land-locked country in the world with a population of 20 million. Fifty per cent of the population is under 24 years old with a rising middle and upper class showing increasing interest in premium and imported products. These characteristics make Kazakhstan a very interesting market for Italian products and services in general and wine in particular.

Connect:

To learn more about the Vinitaly Roadshow visit: https://www.vinitaly.com/en/

More about the host Stevie Kim:

Stevie Kim hosts Clubhouse sessions each week (visit Italian Wine Club & Wine Business on Clubhouse), these recorded sessions are then released on the podcast to immortalize them! She often also joins Professor Scienza in his shows to lend a hand keeping our Professor in check! You can also find her taking a hit for the team when she goes “On the Road”, all over the Italian countryside, visiting wineries and interviewing producers, enjoying their best food and wine – all in the name of bringing us great Pods!

Connect:

Social Links: https://zaap.bio/steviekim 

Website: https://www.vinitaly.com/eventi/operawine/stevie-kim/ 

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