Episode 717 Steve Raye interviews Mike Desideri in this episode of Get US Market Ready With Italian Wine People on the Italian Wine Podcast.

About today’s guest:

You can find out more about Mike Desideri through social media:

Michael Desideri has been working in the beverage alcohol industry for over 10 years and is the CEO/founder of SJN Solutions in New York He created his consulting firm after seeing the struggle many new-to-the-U.S. brands were having understanding price structures in the 3 tier system and how to better manage finances. He created his firm to be the white-glove service team in between the importer and/or distributor and their accounting firm to put together all of their company’s business information to make proper decisions for their company.

For more information on today’s guest you can check out:

linkedin.com/in/michael-desideri-34532021

More about the host Steve Raye:

Steve Raye of Bevology Inc originally joined our weekly lineup with narrations from his book “How to get US Market Ready” - but everyone just loved him so much, we brought him back with this series of interviews that informs and inspires! Each week he speaks to industry professionals; guests who have gained valuable experience in the Italian wine sector and have insightful tips and stories that can help anyone who wants to learn about getting US Market Ready!

For more information on the host Steve Raye you can check out his website, Bevology Inc. here: www.bevologyinc.com/

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Until next time, Cin Cin!