Four years ago, Gus Reckel changed careers and sunk his life savings into converting an old print shop into a bakery and cafe on the edge of Bushwick, Brooklyn.  L'Imprimerie is going strong, bringing traditional French baked goods (and new flavours too) to the neighbourhood, along with fun, humour and irreverence too.

In this episode, Mark learns about the difference between investment banking and bread baking, the challenges with opening a bakery in the midst of the competitive New York food scene, why it helps to live a modest life when you're in business and how to build an Instagram following loved by almost everyone, if not your Mom.


Helpful Links:


@limprimerie on Instagram

L'imprimerie web site

The Magic of Bread Making video, featuring Gus

Rise Up! The Baker Podcast website

Mark's Blog, with the Bakernomics series

Mark on Instagram


Produced and hosted by Mark Dyck

Theme song and music by Robyn Dyck

Orange Boot Human logo by Fred Reibin